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Regulatory Update: 📢 Important Announcement: Australia - Updates about SMS Sender ID Register arrangements

Scheduled for Jul 29, 23:54 PDT - Dec 1, 22:54 PST

Scheduled

The Australian Communications and Media Authority (ACMA) is in consultation to establish and maintain the Australian SMS sender ID register, to better protect consumers from SMS-related scams. This is done under the Telecommunications (SMS Sender ID Register) Industry Standard 2025. The upcoming changes will directly affect how telcos and messaging service providers operate. It will also require every business or agency seeking to use a sender ID to register it and prove they have a valid reason for its use.

Provided timelines:
- 2025, Sep 30: ACMA creates industry standard
- 2025, Oct 15: Onboarding of Telcos
- 2025, Nov 30: Registration of entities with Telcos
- 2025, Dec 15: Commencement of SMS Sender ID Register

For more for details about the proposed standard, please visit the following resource from ACMA: https://www.acma.gov.au/consultations/2025-07/proposed-changes-sms-sender-id-register. Note: You may find a PDF file as "Proposed changes to the draft Telecommunications (SMS Sender ID Register) Industry Standard 2025 Consultation paper"

Until the standard is officially announced, Telesign will continue collaborating with our partners and ACMA to clarify and define a clear procedure for sender ID registration. We will ensure that any updates are communicated promptly.

Posted Jul 29, 2025 - 23:53 PDT

This scheduled maintenance affects: Regulatory Updates (APAC).